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Brandon Tartikoff (January 13, 1949 - August 27th, 1997) is a American television executive who was the president of the entertainment division of NBC from 1980 to 1991. He is credited with turning around NBC's low prime time reputation with such hit series as Hill Street Blues, L.A. Law, Law & Order, ALF, Family Ties, The Cosby Show, Cheers, Seinfeld, The Golden Girls, Miami Vice, Knight Rider, The A-Team, Saved by the Bell, The Fresh Prince of Bel-Air, St. Elsewhere, and Night Court.
Career[]
Tartikoff joined NBC in 1977 as a director of comedy programming before becoming the head of West Coast programming of the network in 1978. He took over programming duties at NBC from his Mike Weinblatt in 1980. At age 31, He became the youngest president of NBC's entertainment division.
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Brandon Tartikoff
American television executive (1949–1997)
Brandon Tartikoff (January 13, 1949 – August 27, 1997) was an American television executive who was head of the entertainment division of NBC from 1981 to 1991.[1] He was credited with turning around NBC's low prime time reputation with several hit series: Hill Street Blues, L.A. Law, Law & Order, ALF, Family Ties, The Cosby Show, Cheers, Seinfeld, The Golden Girls, Wings, Miami Vice, Knight Rider, The A-Team, Saved by the Bell, The Fresh Prince of Bel-Air, St. Elsewhere, and Night Court.
Tartikoff also helped develop the 1984 sitcom Punky Brewster; he named the title character after a girl he had a crush on in school. He was also involved in the creation of Star Trek: Deep Space Nine and Beggars and Choosers.
Early life and education
Born to a Jewish family[2][3] in Freeport, New York, Tartikoff was a graduate of Lawrenceville School and Yale University, where he contributed to campus humor magazine The Yale Record.
While att
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Tartikoff, Brandon
BORN: January 13, 1949 • Long Island, New York
DIED: August 27, 1997 • Los Angeles, California
American television executive
"Brandon wasn't impatient. If he believed in a show, he gave it time to find its audience. Brandon understood what viewers wanted. He loved making television because he loved watching television."
—PBS president Pat Mitchell
When Brandon Tartikoff was only thirty-one years old, he became the president of programming for the NBC television network. During the ten years that Tartikoff remained in this position, his choices helped make NBC the highest-rated network in the United States. The secret to the young businessman's success lay in his belief that American viewers wanted to see innovative, well-written shows. Instead of canceling critically praised series that received low ratings (measures of the number of viewers watching a particular program), Tartikoff waited for the television audience to discover the virtues of these shows. Some of the programs that he kept despite low ratings were Family Ties, Cheers, a
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